Chanakya University, inspired by the enduring wisdom of its namesake, is committed to nurturing students guided by will (ichha), knowledge (jnaana), and purposeful action (kriya).

The project involved designing the university’s flagship brochure and a modular brochure for the School of Engineering, which would serve as a template for all academic schools. The objective was to extend the brand language into a clean, scalable system with global relevance.

The design featured a minimal grid-based layout for clarity and legibility, a refined color palette rooted in earthy and academic tones, and carefully selected typography that balanced tradition with modernity. Section breaks, iconography, and infographics were used strategically to maintain engagement and reinforce hierarchy.

The outcome was a cohesive, adaptable brochure system that conveys Chanakya University’s intellectual ethos with clarity, simplicity, and visual strength-designed to resonate with both local and global audiences.